Palm and Yelp introduce Treo-optimized mobile content
August 9, 2006 – 9:43 pm | by Azizi
Palm, Inc. and Yelp, Inc.today announced the release of Yelp Mobile, which has been optimized for Palm Treo smartphones. The co-branded mobile website provides a local search service comprising of hundreds of thousands of reviews on local businesses. The cooperative project represents Yelp’s first dedicated mobile effort and is available on all web-enabled phones, including Treos.
Yelp Mobile Features
The Yelp Mobile experience allows users to either search or browse for local businesses, and more importantly, taps into the collective “local knowledge” that has been generated by the Yelp community.
Search for a specific business — By inputting a specific business name and city, users will have immediate access to helpful information, such as:
– Standard directory information (address, phone and hours of operation, where available);
– Map of the business location and its surrounding five-block radius;
– Yelp star rating (1-5);
– Unbiased, witty and insightful reviews from real people in the Yelp community; and
– Images of reviewers and businesses photos
Browse for interesting local businesses — Users can input a specific location to view the most popular nearby businesses as determined by the Yelp community.
– Browse businesses by category (restaurants, shopping, bars/nightlife, spas, etc);
– Browse by neighborhood (where available); and
– Refine the browse experience by neighborhood and category (where available).
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